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Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

Gebonden Engels 2015 9780077720599
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Samenvatting

Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students’ understanding of the material in the process.

Specificaties

ISBN13:9780077720599
Taal:Engels
Bindwijze:gebonden
Aantal pagina's:920
Uitgever:McGraw-Hill Education
Druk:20

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Inhoudsopgave

Section A: Introduction and Overview


Chapter 1: What Is Strategy and Why Is It Important?


Chapter 2: Charting a Company's Direction: Its Vision, Mission, Objectives, and Strategy


Chapter 3: Evaluating a Company's External Environment


Chapter 4: Evaluating a Company's Resources, Capabilities, and Competitiveness


Chapter 5: The Five Generic Competitive Strategies


Chapter 6: Strengthening a Company's Competitive Position


Chapter 7: Strategies for Competing in International Markets


Chapter 8: Corporate Strategy


Chapter 9: Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy


Chapter 10: Building an Organization Capable of Good Strategy Execution


Chapter 11: Managing Internal Operations


Chapter 12: Corporate Culture and Leadership


Section B: Cases in Crafting and Executing Strategy


Case 1: Mystic Monk Coffee


Case 2: BillCutterz.com: Business Model, Strategy, and the Challenges of Exponential Growth


Case 3: Whole Foods Marketing in 2014: Vision, Core Values, and Strategy


Case 4: Papa John's International, Inc.: Its Strategy in the Pizza Restaurant Industry


Case 5: Under Armour's Strategy in 2014: Potent Enough to Win Market Share from Nike and Adidas?


Case 6: Lulumon Athletica, Inc. In 2014: Can the Company Get Back on Track?


Case 7: Lagunitas Brewing Company, Inc. - 2013


Case 8: Cooper Tire & Rubber Company in 2014: Competing in a Highly Competitive Market for Replacement Tires


Case 9: Panera Bread Company in 2014 – Can a Slowdown in the Company's Growth Be Avoided?


Case 10: Chipotle Mexican Grill in 2014: Will Its Strategy Become the Model for Reinventing the Fast Food Industry?


Case 11: Sirius XM Satellite Radio Inc. in 2014: On Track to Succeed after a Near-Death Experience?


Case 12: Sony Music Entertainment and the Evolution of the Music Industry


Case 13: Vera Bradley in 2014: Will the Company's Strategy Reverse Its Downward Trend?


Case 14: J. Crew in 2014: Will Its Turnaround Strategy Improve Its Competitiveness?


Case 15: The United Methodist Church: Challenges to Its Ministerial Mission in 2014


Case 16: Nucor Corporation in 2014: Combating Low-Cost Foreign Imports and Depressed Market Demand for Steel Products


Case 17: Tesla Motors' Strategy to Revolutionize the Global Automotive Industry


Case 18: Tata Motors in 2014: Its Multi-Brand Approach to Competing in the Global Automobile Industry


Case 19: Deere & Company in 2014: Its International Strategy in the Agricultural, Construction, and Forestry Equipment Industry


Case 20: Wal-Mart, in Africa


Case 21: PepsiCo's Diversification Strategy in 2014


Case 22: The Walt Disney Company: Its Diversification Strategy in 2014


Case 23: Robin Hood


Case 24: Dilemma at Devil's Den


Case 25: Southwest Airlines in 2014: Culture, Values, and Operating Practices


Case 26: Nordstrom: Focusing on a Culture of Service


Case 27: Employee Training & Development at Ritz-Carlton: Fostering an Exceptional Customer Service Culture


Case 28: Amazon's Big Data Strategy


Case 29: NCAA Athletics: Are Its Amateurism and Financial Assistance Policies Ethical?


Case 30: TOMs Shoes: A Dedications to Social Responsibility


Case 31: Samsung's Environmental Responsibility: Striking the Right Note for Corporate Survival

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        Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases