

Wim Hulleman is als docent algemene economie verbonden aan de Christelijke Hogeschool Windesheim.
Meer over de auteursEconomics and Business environment
Paperback Engels 2018 9789001889432Samenvatting
Economics and Business environment teaches students how to analyse the financial aspects of the economic business environment. The focus is on businesses in an European context. Students will learn how competition, the business cycle and the exchange rate affect returns. Clear diagrams and graphs illustrate the causal relationships between economic factors. Furthermore, the book contains a lot of examples, exercises, summaries and a list of key concepts. The answers to the questions are to be found in the back of the book. Economics and Business environment is the English edition of Algemene economie en bedrijfsomgeving.
-Special focus on the European situation;
-students learn how to analyse financial data and assess risks;
-hands-on approach, with lots of cases and exercises.
With this textbook, you also gain access to Prepzone, the rich and complete online educational environment accompanying our top-50 titles. Prepzone contains source material like videos, exercises, glossary-tests and an extended interactive test database. All content is fine-tuned to the subject matter of the textbook. With Prepzone, your students can perfectly prepare for classes and tests. Teachers gain access to teacher’s material, plus the optional planning of extra exercises or tests for their students to follow their progress and help steer their study-behavior. Students gain access to Prepzone activating their unique code printed in their new textbook. This code will expire two years after activation.
The fifth edition is completely updated and contains the newest developments concerning currency (markets), protectionism, interest rate policy, the world economy and the European Union.
Economics and Business environment is suitable for all students in higher education who will be taking up managerial positions within businesses or public service.
Specificaties
Lezersrecensies
Over Ad Marijs
Inhoudsopgave
1. Economics and the business environment
1.1 Economic activity and economics
1.2 Business environment
1.3 Absolute and relative data
Glossary
Part 1: The company in the business sector
2. Markets
2.1 Market, product and the business sector
2.2 Demand
2.3 Supply
2.4 Market price
Glossary
3. Competition
3.1 Intensity of competition and the competitive position
3.2 The structure of the market
3.3 Business conduct and business results (performance)
3.4 The product's life cycle and industry structure
3.5 Porter's diamond
Glossary
Part 2: The macroeconomic environment of companies
4. Producing
4.1 Prosperity
4.2 Added value
4.3 Production factors
4.4 The structure of the European economy
Glossary
5. Expenditure
5.1 Consumption
5.2 Investments
5.3 Government expenditure
5.4 Foreign expenditure
5.5 The circular flow of income
Glossary
6. The business cycle and policy
6.1 The business cycle
6.2 Inflation
6.3 The government
6.4 Macroeconomic basis statistics
6.5 Industry and the business cycle
Glossary
Part 3: The monetary environment of companies
7. Money
7.1 The functions of money
7.2 Money supply
7.3 Demand for money
7.4 Monetary policy
Glossary
8. Money and capital markets
8.1 Functions and classification of the money and capital markets
8.2 The money market
8.3 The capital market
8.4 The term structure of interest rates
8.5 Interest rate risk
Glossary
Part 4: The international environment of companies
9. International economic relations
9.1 International economic trends
9.2 The theory of comparative costs
9.3 Free trade and protectionism
9.4 The balance of payments
9.5 International cooperation
Glossary
10. The foreign exchange market
10.1 Characteristics of the foreign exchange market
10.2 Spot exchange rate
10.3 Exchange rate systems
10.4 Exchange rate policy in the European Union
10.5 Forward exchange rate
10.6 Exchange rate risk
Glossary
11. Country selection and country risk
11.1 Country selection
11.2 Country risk
Glossary
Appendix
Questionnaire for the analysis of a foreign market
Answers to Test questions
Credits
Index
Rubrieken
- Advisering
- Algemeen management
- Coaching en trainen
- Communicatie en media
- Economie
- Financieel management
- Inkoop en logistiek
- Internet en social media
- IT-management / ICT
- Juridisch
- Leiderschap
- Marketing
- Mens en maatschappij
- Non-profit
- Ondernemen
- Organisatiekunde
- Personal finance
- Personeelsmanagement
- Persoonlijke effectiviteit
- Projectmanagement
- Psychologie
- Reclame en verkoop
- Strategisch management
- Verandermanagement
- Werk en loopbaan