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It is an undisputed reality that the tourism industry in Asia is getting exposed to more innovative technologies than ever before. This proposed book provides the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges. Meer
This book adds to the discussion from Volume 1 by providing insights and stimulating new thinking about the changing nature of services and marketing, service work and workers, and service experiences during and after the COVID-19 pandemic in 2020, particularly focusing on services marketing. Meer
This book covers multiple areas such as technology and the type of application in aviation, tourism and hospitality with looking at current and future technology application, as well as in a rural tourism perspective. Meer
This book explores how the business transformation taking place in Japan is influenced by the digital revolution. The chapters present approaches and examples from sectors commonly understood to be visible arenas of digital transformation—3D printing and mobility, for instance—as well as some from not-so-obvious sectors, such as retail, services, and fintech. Meer
This book interprets China's development and the opportunities it can leverage in the context of unprecedented change and the COVID-19 pandemic. It aims to provide case studies and insights for researchers and offer authoritative information for those interested in China’s development. Meer
This book deals with behavioral responses of management of firms that make several decisions with respect to production, marketing, finance, organization of activities within divisions, and interrelations between divisions (including synergies between them and constraints placed on each other in the attainment of overall goals of the firm). Meer
Written entirely by faculty at the Olin Business School, Washington University in St Louis, this book provides a variety of practical and implementable perspectives on innovation for managers. Meer
This book examines the impact of strategic leadership and organizational ambidexterity skills on the strategic agility of a particular organization in four parts. Meer
An analysis of 7-Eleven Japan's management style. It highlights the existence of the "integrated information system" because of the key role it plays in forming the firm's corporate strategy and in developing its functional strategies for logistic support, merchandising and store operations. Meer
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