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Pagina 154 van 3.068 resultaten
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GebondenEngels9789814678414 19-2-2016
In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person.  Meer
95,93
Verwachte levertijd ongeveer 6 werkdagen
gebondenEngels9789819941285 10-8-2023
This book is a timely and much-needed comprehensive compilation that reflects the development of research on consumption and communication in the conflation of the real and digital worlds, bringing together the current state of thinking about the phygital reality market and the cutting-edge challenges that are involved.  Meer
168,99
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gebondenEngels9789819986569 13-1-2024
This book explores the concept of advertising and the different ways advertising is understood and evaluated. It dives deep into planning, designing, and executing advertising campaigns on different mediums.  Meer
147,39
Verwachte levertijd ongeveer 8 werkdagen
gebondenEngels9789811077234 11-9-2018
This book represents the work of some of the contemporary world leaders in marketing. The contributors are authors of a set of path-breaking books on marketing.  Meer
72,99
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gebondenEngels9789811684050 20-5-2022
This book provides a comprehensive and contemporary source of reference for the gig economy for sustainable businesses with a focus on Industry 4.0. It covers the theoretical and practical implications of the rise of an alternative system in the era of technology-driven business entities; and explains the emergence of the gig economy as a crucial factor in devising approaches that will help in ensuring better decision making.  Meer
168,99
Verwachte levertijd ongeveer 8 werkdagen
paperbackEngels9789811684081 20-5-2023
This book provides a comprehensive and contemporary source of reference for the gig economy for sustainable businesses with a focus on Industry 4.0. It covers the theoretical and practical implications of the rise of an alternative system in the era of technology-driven business entities; and explains the emergence of the gig economy as a crucial factor in devising approaches that will help in ensuring better decision making.  Meer
168,99
Verwachte levertijd ongeveer 8 werkdagen
gebondenEngels9789811018336 28-10-2016
This book brings together current innovative methods and approaches to segmentation and outlines why segmentation is needed to support more effective social marketing program design.  Meer
168,99
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paperbackEngels9789811342837 19-1-2019
This book represents the work of some of the contemporary world leaders in marketing. The contributors are authors of a set of path-breaking books on marketing.  Meer
72,99
Verwachte levertijd ongeveer 8 werkdagen

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