Melissa Rach
- Auteur
Melissa Rach is vice president of content strategy at Brain Traffic. She leads a team of consultants that continues to evolve content strategy process and core tools, helping clients tackle messy content problems every day. Her methodologies have been taught at universities nationwide and recognized in books and blogs for more than a decade. Melissa lives in Minneapolis with her family and names her pets after punctuation marks.
Melissa Rach is vice president of content strategy at Brain Traffic. She leads a team of consultants that continues to evolve content strategy process and core tools, helping clients tackle messy content problems every day. Her methodologies have been taught at universities nationwide and recognized in books and blogs for more than a decade. Melissa lives in Minneapolis with her family and names her pets after punctuation marks.
Geschreven door Melissa Rach
Kristina Halvorson
Melissa Rach
Content Strategy for the Web
U leert in dit boek hoe u een contentstrategie kun vertalen, analyseren en hoe u slimmer beslissingen kunt nemen over de opzet en het maken van content.
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