Bettina von Stamm
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Boeken van Bettina von Stamm
Bettina von Stamm
Managing Innovation, Design and Creativity
Vernieuwing, design en creativiteit vallen onder de meest gebruikte termen in business tegenwoordig. Veel managers zijn het er mee eens dat innovatie en creativiteit essentieel zijn voor het zeker stellen van succes op de lange termijn, maar velen worstelen met het realiseren van innovativiteit en creativiteit in de praktijk.
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Anna Trifilova
Bettina von Stamm
The Future of Innovation
Three unassailable facts will strike you as soon as you start to read The Future of Innovation: ¢ One: innovation is the new mantra; whether you're involved in teaching art and design, new product development for a blue chip consumer brand or responsible for providing public services to citizens; ¢ Two: understanding innovation requires multiple perspectives; from culture and mindset, social and commercial context, new ways of working as much as new products or services; ¢ Three: innovation is a journey; drawing on insights from around the globe is essential to accelerate our progress.
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Bettina von Stamm
The Innovation Wave
Innovation is one of those rare business topics that equally affects companies both large and small. Failure to innovate will ultimately lead to company failure while successful innovation marks out the successful companies of today and tomorrow.
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