Focus Groups as Qualitative Research
Gebonden EN 1997 9780761903420Samenvatting
Reflecting the many changes that have occurred in the study of focus groups over the years, this book begins with an introduction that offers a discussion of the social science approaches to focus groups. It also includes examples from social scientists who have established their own practices and methodological research on focus groups.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan

