The Art and Craft of PR
Creating the right mindset and skills to succeed in Public Relations today
Gebonden EN 2018 9780999187104Samenvatting
The go-to guide for PR professionals looking for new and exciting ways to exercise their creative communication muscles. Drawing upon years of professional insights, in this inspiring yet practical book, the author will address the many facets of the PR industry, from advertising and marketing to consulting and strategizing.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan

