Scott (University of Worcester, UK) Andrews,
Scott Andrews
Learning and Researching with Case Studies
A Student Companion for Business and Management Research
Paperback Engels 2023 1e druk 9781032386324Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
• The Case Study Method has been adopted by Business and Management schools globally, particularly at postgraduate, executive and MBA level, to provide an experiential understanding of theory.
• Includes templates that students might choose to use to support their case analysis process, as well as signposting to other digital resources that are available for those wishing to explore more widely.
• Includes worked-out examples of cases, sourced from different parts of the world, which showcase the nature of cases by type: short incident, exercise case, situation case; and by format: single, sequential and digital cases.
Specificaties
ISBN13:9781032386324
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:156
Uitgever:Taylor & Francis
Druk:1
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan