Archetypes of Crowdfunding Platforms

Name: Archetypes of Crowdfunding Platforms
Author: Florian Danmayr

A Multidimensional Comparison

Paperback Engels 2013 2014e druk 9783658045586

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Samenvatting

Currently, a new potential paragon of fundraising and financing, in particular crowd funding (CF) attracts a lot of attention. Basically, CF is an open call for capital, mainly via the internet, where the desired campaign can be evaluated and financially supported by a large group of individuals, the crowd. The matchmaking process between campaign creators and potential investors is mainly established by a standardized CF platform (CFP). Scientific discourse on CF is still nascent, since existing studies and papers focus on the potential of CF and its basic principles. Florian Danmayr addresses crowd funding platforms as object of his analysis and contributes to the body of literature by enhancing knowledge on the composition of the CFP market.

Specificaties

ISBN13:9783658045586

Taal:Engels

Bindwijze:paperback

Aantal pagina's:117

Uitgever:Springer Fachmedien Wiesbaden

Druk:2014

Hoofdrubriek:Financieel management, Financieel management

Serie:BestMasters

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Inhoudsopgave

Basic Principles of Web 2.0.- From Crowdsourcing to Crowd funding.- Types of Crowd funding.- The Market of Crowd funding Platforms.- Crowd funding as a Source of Finance.- Motivational and Key Success Factors.- Legal Limitations of and Critique on Crowd funding.