In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Looking for a way to make your business stand out from the crowd? In a world where, increasingly, profit is king, Customer is King is about putting the emphasis back on the customer - how to look at your business through your customers' eyes, understand what they really want and, ultimately, get them to buy from you. Meer
Stand out from the crowd with the book that is packed full of examples of entrepreneurs who took a sideways look at the market and their competitors and decided to branch out and do something a little bit suprising. Meer
Looking ahead to the 21st century, Sustainable Tourism explains the current thinking process that underlies the emerging international principles of more sustainable development in travel and tourism. Meer
Divided into nine parts, Leisure Marketing: a global perspective guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, topical issues (such as globalisation, marketing research and ethics, for example branding and environmental issues), and the future of leisure marketing. Meer
You'll find essential advice on how to get started and how to get ahead, as well as the insider's view of the genuine pros and cons of each job, from copywriter to account handler. Meer
No matter which industry a company is a part of, its profitability, like its products, is driven by the reliability and performance of its plant(s). The fundamentals for maintenance found in this volume are applicable to a multitude of industries: power, process, materials, manufacturing, transportation, communication, and many others. Meer
Builds on what you already know about communications as a basis for becoming an expert in getting messages out to your own marketplace. In–depth coverage explains how to create, manage and produce cost effective advertising, publicity, brochures, catalogs and public relations events. Meer
"If You′re Not Out Selling, You′re Being Outsold is more than a ′how–to–sell′ book. St. Lawrence and Johnson have approached the art of selling from a witty, entertaining, and inspirational view. Meer
International Marketing: Consuming Globally, Thinking Locally has been written for students taking a modular or one semester course in international marketing. Meer
A "how–to" guide to low–cost, effective marketing for small businesses and franchises. Shows you how to out–think the competition without out–spending them. Meer
A father and son sales team reveal the secrets of sales success
In Golden Circle Secrets, father–and–son team Dale and Ben Midgley show management and the sales team how to achieve consistent success in sales. Meer
A breakthrough is a discontinuous change that makes new things possible and takes performance in a market to a new level. This book is about creating breakthroughs in large organizations where so much energy is often committed to existing activity. Meer
Distinguish yourself as a "Sales Master" and win big in business today!
Your personal and professional distinctions are THE precursor to closing the deal. Meer
Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Meer
Here in a single, thoroughly updated volume, is everything you must know to develop a menu that will dramatically enhance a restaurant′s image. The Fourth Edition addresses the full spectrum of restaurant establishments and the entire gamut of menu possibilities from the perspective of design. Meer
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