This book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce.  Meer

This book seeks to give readers with a preliminary but critical introduction and summary of e-commerce and big data analysis. This book introduces how to achieve data acquisition and pre-processing.  Meer

Based on the classic adverse selection model, this book sets up the cyber “lemons” market model and analyzes the basic rule of asymmetric information.  Meer

This book seeks to give readers with a preliminary but critical introduction and summary of e-commerce and big data analysis. This book introduces how to achieve data acquisition and pre-processing.  Meer

​This book systematically and integrally introduces the new security management theories and methods in the e-commerce environment. Based on the perspective of dynamic governance of the whole process, starting from the theoretical framework, this book analyzes the gap between the current situation and requirements of security management, defines its nature, function, object and system, and designs and constructs the whole process security management organization and operation system of e-commerce.  Meer

​This book systematically and integrally introduces the new security management theories and methods in the e-commerce environment. Based on the perspective of dynamic governance of the whole process, starting from the theoretical framework, this book analyzes the gap between the current situation and requirements of security management, defines its nature, function, object and system, and designs and constructs the whole process security management organization and operation system of e-commerce.  Meer

This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption).  Meer