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Serie: Springerbriefs in business

paperbackEngels9783319727929 26-4-2018
This book analyzes how and under what conditions collaborating corporations can effectively manage relationships with their suppliers in order to decrease the risk of suppliers’ noncompliance with codes of conduct and standards.  Meer
€ 66,99
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paperbackEngels9783319127620 26-11-2014
This book analyzes the wrapping and packaging machinery sector in the Emilia/Bologna district in Italy and compares the most recent trends with those in the industry in Schwäbisch Hall and Waiblingen, Baden-Württemberg, Germany, which represents a direct rival.  Meer
€ 60,99
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paperbackEngels9781461494560 7-11-2013
In this volume, the authors challenge some long held assumptions about entrepreneurial firms held by academics, public policy makers, investors and even entrepreneurs themselves.  Meer
€ 74,19
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paperbackEngels9781461408659 14-9-2011
Family-owned and managed firms are often beset by a variety of crises that can impact the firm’s very survival. These may include changes in technology, deaths of critical family members, competition within an industrial sector, shifts in market dynamics and product mixes, economic turmoil, political upheaval and revolution, firm growth, succession, and selecting new firm leadership.  Meer
€ 61,99
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paperbackEngels9781461458999 17-11-2012
We are in an era where developments in both technology and musical style have coalesced to produce the greatest period of change in the music industry since the invention of recorded sound.  Meer
€ 61,94
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paperbackEngels9781461438182 24-4-2012
​​​​​​Now more than ever, marketing is assuming a key boundary-spanning role—a role that also redefined the composition of the marketing organization.  Meer
€ 61,94
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paperbackEngels9781461412007 15-9-2011
Many of the challenges faced by family-owned businesses develop after the firm has reached a stage of maturity, when the first generation is faced with issues concerning the role of their children in the business and the long-term future of the enterprise.  Meer
€ 61,94
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paperbackEngels9781461412953 15-9-2011
“Born global” (BG) firms have attracted many researchers throughout the last decade. The emergence of this phenomenon initially posed a serious challenge to the validity and applicability of the traditional “stage” theory of internationalization; however, scholars have more recently been able to reconcile traditional and new theories into a single framework for studying the process of internationalization.  Meer
€ 61,94
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paperbackEngels9781461420491 1-12-2011
​“The trend is your friend”is a practical principle often used by business managers, who seek to forecast future sales, expenditures, and profitability in order to make production and other operational decisions.  Meer
€ 61,94
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paperbackEngels9781461420613 1-12-2011
Developed and developing economies alike face increased resource scarcity and competitive rivalry. In this context, science and technology appear as an essential source of competitive and sustainable advantage at national and regional levels.  Meer
€ 61,99
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paperbackEngels9781461444176 11-7-2012
“Epistemic governance” refers to the cognitive and knowledge-related paradigms that underlie a social system. In this volume, the authors apply the concept to higher education.  Meer
€ 61,99
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paperbackEngels9781461443841 8-8-2012
​​​​​​Major societal challenges of a global nature include climate change, efficient energy supply, environmental sustainability, and health care.  Meer
€ 61,94
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paperbackEngels9781461460459 14-12-2012
​This is the third in a series of casebooks on issues faced by families owning and managing a business. This volume focuses on the management of growth, decline, and transition in such firms.  Meer
€ 61,94
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paperbackEngels9781461420460 15-11-2011
For almost three decades, the European Union (EU) has adopted measures to regulate consumer transactions within the internal market created by the EU Treaties.  Meer
€ 61,99
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paperbackEngels9781461458135 16-11-2012
This book seeks to answer “why, when and how are real options used in strategic technology venturing?” This work tests for the role of real options in decision making involving three types of firms in decreasing order of technology-dependence – technology-driven (TD) (where the profit is fully dependent on new technology creation and leveraging), technology-based (TB) (where the profit is enabled and supported by technology) and technology-neutral (TN) (where the profit is almost independent of technology).  Meer
€ 61,94
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paperbackEngels9781441977731 13-1-2011
For over 2,000 years, banks have served to facilitate the exchange of money and to provide a variety of economic and financial services. During the most recent financial collapse and subsequent recession, beginning in 2008, banks have been vilified as perpetrators of the crisis, the public distrust compounded by massive public bailouts.  Meer
€ 61,99
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paperbackEngels9781461412892 6-10-2011
The causal relationship between growth and inequality is complex, and there have been many scholarly works to study this relationship since the seminal work of Kuznets in the 1950s.  Meer
€ 61,94
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paperbackEngels9783319166605 31-3-2015
This book explores a fairly unique wine marketing topic by examining the role and historic function of Wine Queens and Wine Kings. The author charts the history of Wine Queens in Europe, the Americas and Asia, while also focusing on cases from Slovenia.  Meer
€ 60,99
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paperbackEngels9783319024899 5-11-2013
How have social media in emerging economies evolved differently from the rest of the world? According to studies and anecdotal evidence, innovations in the use of social media tools occur more frequently in emerging economies than they do in developed markets.  Meer
€ 60,99
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paperbackEngels9783319397313 9-9-2016
In this book, the authors describe how Mind Genomics works - a revolutionary marketing method that combines the three sciences of Mathematics, Psychology, and Economics - in a masterful way.  Meer
€ 60,99
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