In Blue Ocean Strategy, W. Chan Kim and Renée Mauborgne tackle the central problem facing all businesses: how to perform better than your competitors?  Meer

In his 1997 work Guns, Germs and Steel, Jared Diamond marshals evidence from five continents and across 13,000 years of human history in an attempt to answer the question of why that history unfolded so differently in various parts of the globe.  Meer