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Resources, Technology and Strategy

Paperback Engels 2007 1e druk 9780415439602
€ 63,30
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Samenvatting

Resources, Technology and Strategy brings together contributors from Europe, North America and Asia to consider the strategic relationship between technology and other resources, such as production capabilities, marketing prowess, finance and organisational culture.
Throughout the book, these experts take a critical approach to RBP (Resource-Based Perspective) in order to assess both its strengths and weaknesses. Case studies also highlight the importance of both having and not having strong technological capabilities in settings as diverse as the US semiconductor industry, small family manufacturing firms in Hong Kong and state-owned enterprises in China.

Specificaties

ISBN13:9780415439602
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:288
Druk:1

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Managementboek Top 100

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        Resources, Technology and Strategy