Preparation Reference for the Certified Association Executive Exam + Practice Test Bank

Acknowledgments ix
<p>Introduction xi</p>
<p>SECTION 1 GETTING STARTED 1</p>
<p>Introduction 1</p>
<p>What Is Certification? 1</p>
<p>Reasons for Earning the CAE 2</p>
<p>Are You Ready to Earn the CAE? 4</p>
<p>Evaluating Where You Are Now 9</p>
<p>SECTION 2 CREATING AND EXECUTING A STUDY PLAN 25</p>
<p>Planning Your CAE Exam Study Path 25</p>
<p>Identifying Study Resources 28</p>
<p>Creating a Personalized Study Schedule 30</p>
<p>Participating in a Study Group 35</p>
<p>Using Your Study Time Effectively 40</p>
<p>SECTION 3 STUDYING THE DOMAIN CONTENT 47</p>
<p>The CAE Domains Basis and Creation 47</p>
<p>Studying the Content Domains 48</p>
<p>Domain 1 Strategic Management 50</p>
<p>Recommended Reading 50</p>
<p>Key Terms and Concepts 51</p>
<p>Domain 1 Content Review 65</p>
<p>Domain 1 Exam Content Outline Self–Assessment 77</p>
<p>Study Questions 83</p>
<p>Section Review Considerations 93</p>
<p>Study Questions Answer Key 94</p>
<p>Domain 2 Governance and Structure 96</p>
<p>Recommended Reading 96</p>
<p>Key Terms and Concepts 97</p>
<p>Domain 2 Content Review 103</p>
<p>Domain 2 Exam Content Outline Self–Assessment 105</p>
<p>Study Questions 109</p>
<p>Section Review Considerations 113</p>
<p>Study Questions Answer Key 116</p>
<p>Domain 3 Membership Development 118</p>
<p>Recommended Reading 118</p>
<p>Key Terms and Concepts 119</p>
<p>Domain 3 Content Review 122</p>
<p>Domain 3 Exam Content Outline Self–Assessment 130</p>
<p>Study Questions 133</p>
<p>Section Review Considerations 139</p>
<p>Study Questions Answer Key 141</p>
<p>Domain 4 Programs, Products, and Services 143</p>
<p>Recommended Reading 143</p>
<p>Key Terms and Concepts 144</p>
<p>Domain 4 Content Review 151</p>
<p>Domain 4 Exam Content Outline Self–Assessment 156</p>
<p>Study Questions 161</p>
<p>Section Review Considerations 167</p>
<p>Study Questions Answer Key 168</p>
<p>Domain 5 Leadership 169</p>
<p>Recommended Reading 169</p>
<p>Key Terms and Concepts 170</p>
<p>Domain 5 Content Review 174</p>
<p>Domain 5 Exam Content Outline Self–Assessment 180</p>
<p>Study Questions 184</p>
<p>Section Review Considerations 191</p>
<p>Study Questions Answer Key 193</p>
<p>Domain 6 Administration 195</p>
<p>Recommended Reading 195</p>
<p>Key Terms and Concepts 196</p>
<p>Domain 6 Content Review 205</p>
<p>Domain 6 Exam Content Outline Self–Assessment 218</p>
<p>Study Questions 224</p>
<p>Section Review Considerations 234</p>
<p>Study Questions Answer Key 237</p>
<p>Domain 7 Knowledge Management and Research 239</p>
<p>Recommended Reading 239</p>
<p>Key Terms and Concepts 240</p>
<p>Domain 7 Content Review 241</p>
<p>Domain 7 Exam Content Outline Self–Assessment 246</p>
<p>Study Questions 248</p>
<p>Section Review Considerations 251</p>
<p>Study Questions Answer Key 252</p>
<p>Domain 8 Public Policy, Government Relations, and Coalition Building 254</p>
<p>Recommended Reading 254</p>
<p>Key Terms and Concepts 255</p>
<p>Domain 8 Content Review 261</p>
<p>Domain 8 Exam Content Outline Self–Assessment 268</p>
<p>Study Questions 270</p>
<p>Section Review Considerations 274</p>
<p>Study Questions Answer Key 275</p>
<p>Domain 9 Marketing, Public Relations, and Communications 277</p>
<p>Recommended Reading 277</p>
<p>Key Terms and Concepts 277</p>
<p>Domain 9 Content Review 281</p>
<p>Domain 9 Exam Content Outline Self–Assessment 289</p>
<p>Study Questions 291</p>
<p>Section Review Considerations 296</p>
<p>Study Questions Answer Key 298</p>
<p>SECTION 4 EXAM DAY PREPARATION AND BEYOND 301</p>
<p>Preparing for Exam Day 301</p>
<p>Taking the CAE Exam 305</p>
<p>After the Exam 309</p>
<p>SECTION 5 CAE PRACTICE EXAM 311</p>
<p>Introduction 311</p>
<p>CAE Abbreviated Practice Exam (Full Version Online) 314</p>
<p>SECTION 6 APPENDIX 321</p>
<p>ASAE Standards of Conduct 321</p>
<p>Practice Exam Answer Key 331</p>