Strategisch management

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Rubriek: Strategisch management

The MERge Model for Business Development

paperbackEngels9783319302249 9-5-2016

This Brief presents a new model for business development—MERge—to be implemented in practitioners’ professional development in general and in the context of STEM (Science, Technology, Engineering and Mathematics) initiatives, particularly, in industry, educational institutions and public sector organizations. Meer

€ 60,99

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Mario Fernando

Leading Responsibly in the Asian Century

paperbackEngels9783319793610 27-3-2019

The book is one of the first to focus on responsible leadership in the contemporary Asian century context. It adopts a unique context driven social innovation based responsible leadership approach to explain how context can impact and shape the theory and practice of responsible leadership. Meer

€ 96,99

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Business-to-Business-Marketing im Profifußball

paperbackDuits9783322816504 19-3-2012

Autoren aus Wissenschaft und Praxis stellen in diesem Buch die Grundlagen und Besonderheiten des Business-to-Business-Marketing für Profifußballvereine umfassend und verständlich dar. Meer

€ 73,89

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Manfred F.R. Kets de Vries

Riding the Leadership Rollercoaster

paperbackEngels9783319832272 29-4-2018

A collection of short, bite-sized nuggets of insight into the psychological ups and downs of the leadership journey from one of the world’s top thinkers on leadership. Meer

€ 36,00

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Pravat K. Choudhury

Proceedings of the 1996 Multicultural Marketing Conference

gebondenEngels9783319173948 9-6-2015

This volume includes the full proceedings from the 1996 Multicultural Marketing Conference presented by the Academy of Marketing Science (AMS) and Old Dominion University in Virginia Beach, Virginia. Meer

€ 180,99

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Jan-Peter Ferdinand

Entrepreneurship in Innovation Communities

paperbackEngels9783319883250 15-8-2018

Drawing on empirical insights from the field of desktop 3D printing, this book elaborates the concept of innovation communities as a pattern of open and distributed innovation. Meer

€ 168,99

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The On-line Electric Vehicle

paperbackEngels9783319845890 18-7-2018

This book details the design and technology of the on-line electric vehicle (OLEV) system and its enabling wireless power-transfer technology, the “shaped magnetic field in resonance” (SMFIR). Meer

€ 180,99

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Cloud Computing and ROI

paperbackEngels9783319384375 10-9-2016

This book develops an IT strategy for cloud computing that helps businesses evaluate their readiness for cloud services and calculate the ROI. The framework provided helps reduce risks involved in transitioning from traditional “on site” IT strategy to virtual “cloud computing. Meer

€ 90,99

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Georges Azzi

Higher Education Governance in the Arab World

paperbackEngels9783319848105 3-8-2018

This book offers an insight into the complications higher education is currently facing in the Arab world. It discusses whether governance in international higher education is of particular importance in Arab countries when considering their difference in political systems, cultures, interests, concerns and numerous conflicts. Meer

€ 155,05

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Mobile Commerce

paperbackDuits9783322904652 8-7-2012

Namhafte Experten stellen in diesem Buch aktuelle Anwendungen und zukünftige Perspektiven des M-Commerce dar und beschreiben Grundlagen sowie Strategien für das One-to-One-Marketing und das Customer Relationship Management. Meer

€ 62,67

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Daniel Aebi

Praxishandbuch Sicherer IT-Betrieb

paperbackDuits9783322904706 4-7-2012

Das Buch erläutert in einer verständlichen Weise die Probleme, die beim Betrieb von Informatik-Infrastrukturen für mittelständische Unternehmen zu lösen sind, um einen hohen Grad an Sicherheit und Zuverlässigkeit zu erreichen. Meer

€ 68,28

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New Organizational Forms, Controls, and Institutions

paperbackEngels9783319854700 3-8-2018

This book highlights the growing number of ‘post-bureaucratic’ firms that are abandoning hierarchical organizational forms in favor of self-managing teams. Meer

€ 169,05

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Beatriz Muñoz-Seca

How to Make Things Happen

paperbackEngels9783319854816 9-9-2018

This book offers models and frameworks to analyze your service delivery systems as a whole. It presents the framework to solve customer problems by delivering the right knowledge at the right time to the right place and take advantage of the efficiency that technology and algorithms offer. Meer

€ 43,00

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Marko Kohtamäki

Real-time Strategy and Business Intelligence

paperbackEngels9783319854991 1-8-2018

This book discusses and conceptualizes practices on real-time strategy, focusing on the interplay between strategy and business intelligence. Combining strategic practices and business intelligence systems, the authors demonstrate how managerial practices can be developed in the age of digitization. Meer

€ 155,05

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Marta Peris-Ortiz

Multiple Helix Ecosystems for Sustainable Competitiveness

paperbackEngels9783319806235 30-5-2018

This book discusses the main issues, challenges, opportunities, and trends involving the interactions between academia, industry, government and society. Meer

€ 120,99

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Parag Kulkarni

Reverse Hypothesis Machine Learning

paperbackEngels9783319856261 25-7-2018

This book introduces a paradigm of reverse hypothesis machines (RHM), focusing on knowledge innovation and machine learning. Knowledge- acquisition -based learning is constrained by large volumes of data and is time consuming. Meer

€ 144,99

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Ozcan Saritas

Anticipating Future Innovation Pathways Through Large Data Analysis

paperbackEngels9783319818061 30-5-2018

This book aims to identify promising future developmental opportunities and applications for Tech Mining. Specifically, the enclosed contributions will pursue three converging themes: The increasing availability of electronic text data resources relating to Science, Technology and Innovation (ST&I). Meer

€ 180,99

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Technological and Institutional Innovations for Marginalized Smallholders in Agricultural Development

gebondenEngels9783319257167 3-3-2016

The aim of the book is to present contributions in theory, policy and practice to the science and policy of sustainable intensification by means of technological and institutional innovations in agriculture. Meer

€ 60,99

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Bernhard Bachmann

Ethical Leadership in Organizations

paperbackEngels9783319827001 14-6-2018

This book links ethical leadership theory to the implementation of improved leadership practices, particularly in highly operational environments. It builds on the recognition that bad forms of leadership lead to declining motivation and consequently to problems in the social climate and quality of work in organizations and the personal health of employees. Meer

€ 156,99

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Sustainable Learning in Higher Education

paperbackEngels9783319364353 23-8-2016

In an era of globalization, technological innovation, and social transformations, universities face the challenge of training students with the competencies needed to meet the demands of the market and to successfully integrate into today’s workforce. Meer

€ 60,99

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