Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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S. Zavattaro

Place Branding through Phases of the Image

paperbackEngels9781349483983 7-8-2014

As places face increased competition for human and capital resources, public managers turn toward corporate-like governance strategies and branding practices to shape places and organizations. Meer

122,99

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Corporate Communications

GebondenEngels9781412931021 28-2-2008

The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, this title challenges the idealized notion that organizations can and should communicate as unified wholes. Meer

281,46

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Corporate Communications

PaperbackEngels9781412931038 18-3-2008

92,49

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C James

Influence Anyone, Anywhere, Every Time

paperbackEngels9781394248643 1-5-2024

28,62

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Schiefelbein

Effective Business Communication For Dummies

paperbackEngels9781394181148 22-11-2023

27,29

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Jacquie L'Etang

Public Relations

GebondenEngels9781412930475 29-11-2007

This book introduces students to the key concepts in Public Relations and draws on a wide range of interdisciplinary sources to encourage students to think critically about public relations as an occupation, to widen their intellectual perspective on the subject, and to really engage the thinking that has shaped both the discipline and practice of public relations. Meer

245,47

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Jacquie L'Etang

Public Relations

PaperbackEngels9781412930482 21-11-2007

78,99

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Jacquie L'Etang

Sports Public Relations

GebondenEngels9781412936187 16-12-2013

A critical introduction to this increasingly popular subject from one of the most highly regarded authors in the field. The perfect balance between theory and practice. Meer

201,97

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Carol Ames

Entertainment Public Relations

PaperbackEngels9781433130540 8-8-2016

This informative book provides an essential look at the public relations strategies, tactics, and tools that have put Hollywood entertainment at the center of global popular culture. Meer

67,91

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Corporate Communication

PaperbackEngels9781433119255 17-12-2014

This volume examines, analyzes, and illustrates the practice of corporate communication as a critical business asset in a time of global change. It looks at the major communication needs in the lifecycle of organizations: M&A, structural change, culture change, innovation, new leadership, downsizing, global expansion, competition, ethical decision-making, political action, and employee engagement. Meer

60,78

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Alan T. Belasen

The Theory and Practice of Corporate Communication

PaperbackEngels9781412950350 4-10-2007

Examines corporate communication and tasks from the framework of the Competing Values Perspective. Meer

237,97

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Event Planning and Management – Principles, Planning and Practice

gebondenEngels9781398607125 3-12-2022

220,78

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Miri Rodriguez

Brand Storytelling – Put Customers at the Heart of Your Brand Story

paperbackEngels9781398610088 3-7-2023

47,71

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D . Joel Whalen

The Professional Communications Toolkit

PaperbackEngels9781412927161 14-2-2007

Presents a fresh vision of communication that offers little-known and amazingly effective techniques for the novice speaker and stage-savvy pro. This title provides practical, research-based tools that apply to various professional communication, speaking at small staff meetings, and delivering a keynote address to a ballroom full of people. Meer

200,47

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Alexander Lyon

Case Studies in Courageous Organizational Communication

PaperbackEngels9781433131233 11-11-2016

This book presents 31 case studies in organizational communication that explore issues of courageous communication. Meer

67,91

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Roy Lilley

Dealing With Difficult People – Fast, Effective Strategies for Handling Problem People

gebondenEngels9781398621626 3-5-2025

39,07

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Elayne Fluker

Get Over 'I Got It'

PaperbackEngels9781400213795 24-6-2021

Too many ambitious women strive to accomplish all their goals alone, leading to dangerous levels of stress and anxiety. Learn how a strong support network and meaningful connections are crucial not only to your long-term success, but to your peace of mind. Meer

28,69

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Guide to Managerial Communication

PaperbackEngels9781292021751 6-8-2013

For undergraduate and MBA courses in Management Communication, Writing, and Oral Presentations. Also a useful reference for Executive Seminars/Workshops. Meer

100,54

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Bulent Belbez

Behind the Sales

PaperbackEngels9781398497030 5-1-2024

12,06

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Roy Lilley

How to Deal with Difficult People – Fast, Effective Strategies for Handling Problem People

paperbackEngels9781398621602 3-5-2025

23,48

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