Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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M Golden

Social Media Strategies for Professionals and Their Firms – The Guide to Establishing Credibility and Accelerating Relationships

gebondenEngels9780470633106 30-12-2010

Expert advice on growing your professional service firm or individual practice through social media Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Meer

49,51

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Eric Groves

The Constant Contact Guide to Email Marketing

gebondenEngels9780470503416 16-10-2009

The leading email marketing firm shows you how to create high–impact, low–cost campaigns Email marketing is an incredibly cost–effective way to establish and build relationships that drive business success. Meer

27,33

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G Hardaker

Wired Marketing – Energizing Business for e–Commerce

paperbackEngels9780471496458 12-4-2001

Wired Marketing provides a unique mix of strategic and technical knowledge designed primarily for students on marketing–related courses. It focuses on the Internet as a marketing tool in the context of rapidly changing business and consumer markets, including the emergence of eCommerce on the World Wide Web. Meer

75,79

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Dan Ariely

The Dragonfly Effect

gebondenEngels9780470614150 15-10-2010

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. Meer

28,71

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R Leinbach

Worlds of E–Commerce – Economic, Geographical & Social Dimensions

gebondenEngels9780471494553 26-1-2001

Worlds of E–Commerce Economic, Geographical and Social Dimensions THOMAS R. LEINBACH and STANLEY D. BRUNN, both of the University of Kentucky, USA Worlds of Electronic Commerce attempts to capture the enormous international impact of the recent explosion in information and communication technologies. Meer

214,43

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J Mullen

Email Marketing – An Hour a Day

paperbackEngels9780470386736 21-11-2008

If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Meer

32,87

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Maria Fasli

Agent Technology for E–Commerce

paperbackEngels9780470030301 19-1-2007

Agents are computational systems that are capable of autonomous, reactive and proactive behaviour, and are also able to interact with each other. The application of agents in e–Commerce is one of the fastest–growing and most exciting areas of computer science. Meer

79,95

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J Wind

Digital Marketing – Global Strategies from the World′s Leading Experts

paperbackEngels9780471361220 7-2-2001

The first in a series of books from Wharton′s prestigious SEI Center, managed by Professor Jerry Wind, this reference focuses on marketing strategies, methods, and cases used specifically for e–commerce businesses operating globally. Meer

53,67

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D Lindahl

The Six–Figure Second Income – How To Start and Grow A Successful Online Business Without Quitting Your Day Job

gebondenEngels9780470633953 21-9-2010

Proven methods for building an online income stream You don′t have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. Meer

30,11

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DA Marca

Open Process Frameworks – Patterns for the Adaptive e–Enterprise

paperbackEngels9780471736110 16-9-2005

This excellent book offers a discussion of e–business, e–process and e–commerce design, from the standpoint of business adaptability and durability. Meer

120,16

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H Chan

E–Commerce – Fundamentals & Applications

paperbackEngels9780471493037 20-11-2001

A comprehensive introduction to the underlying technologies of e–commerce. This book explores the full range of technologies, protocols, and techniques necessary for building successful e–commerce sites. Meer

79,95

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David Travis

E-Commerce Usability

PaperbackEngels9780415258340 5-12-2002

Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability. Meer

110,92

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Road for SEEM. A Reference Framework Towards a Single European Electronic Market

GebondenEngels9780415419956 2-9-2008

“Become the most competitive and dynamic knowledge based economy in the world by 2010” is the major objective of the Lisbon strategy for the European Community. Meer

205,37

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Convergence of Blockchain Technology and E-Business

GebondenEngels9780367498146 9-7-2021

The purpose of this edited book is to provide the relevant technologies and case studies in a concise format that will simplify and streamline the processing of blockchain. Meer

205,37

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Integration and Innovation Orient to E-Society Volume 1

gebondenEngels9780387754659 12-10-2007

The IFIP series publishes state-of-the-art results in the sciences and technologies of information and communication Proceedings and post-proceedings of referred international conferences in computer science and interdisciplinary fields are featured. Meer

120,99

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Amy Joyner

The eBay Billionaires′ Club

gebondenEngels9780470055748 18-5-2007

"IN The eBay Billionaires′ Club, you will read thestories of twelve professional eBay merchants whorecognized a great business opportunity on the Internetand pursued it–some at great personal financial risk. Meer

23,17

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A Borelli

Affiliate Millions – Make a Fortune using Search Marketing on Google and Beyond

gebondenEngels9780470100349 11-5-2007

Affiliate Millions For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full–time and part–time basis. Meer

23,17

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Wiley Pathways E–Business

paperbackEngels9780470198575 28-4-2008

For anyone thinking about starting an online business, this resource provides all the steps needed to take an idea and turn it into reality. Wiley Pathways E–Business begins by discussing the legal considerations involved in launching the business as well as tips for acquiring the necessary financing. Meer

129,86

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H Lutze

The Findability Formula – The Easy, Non–Technical Approach to Search Engine Marketing

paperbackEngels9780470420904 27-3-2009

To be successful in business you must be able to attract the right clients and persuade them to buy. However, on the internet, people only see what the search engines direct them to and the competition for those top spots is fierce. Meer

25,94

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R Heisterberg

Creating Business Agility – How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage

gebondenEngels9781118724569 17-10-2014

Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer–centric business. Meer

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