Thomas Blekman is partner bij De Beukelaar Groep, Dean van Corsendonk College, doceert Corporate Effectuation and Strategy aan de Rotterdam School of Management, Erasmus University en is een energieke spreker.
Meer over Thomas BlekmanThe ever faster changing world requires flexibility and strategic action. The future can no longer be predicted, therefore the world is complex and highly connected. The question is how to meet the challenges and successfully continue. You must create your own future ... But how? We can now learn from experienced entrepreneurs. Saras Sarasvathy examined, under the watchful eye of the Nobel laureate Herbert Simon, how businesses operate. They discovered five success principles that keep coming back to successful entrepreneurship and conflict with what we've been taught: the principles of Effectuation '.
With substantial contributions from Philips, RWE, Essent, Indra, Rabobank, Inc. business models, KVD and the Academic Hospital Maastricht, the five principles are explained in a corporate context. The book offers a whole new perspective on effective internal entrepreneurship and provides clear insights into new to use tools for corporate organizations, including Business Modeling and Reframing.
